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3 common traits of the most successful shine entrepreneurs

Uncategorized Oct 25, 2022
 

Do you want to know how to be more successful with your social media?

SHINE members are the most creative, passionate entrepreneurs in the world.

The ones who are getting the best results have 3 common traits that make them so successful.

Here is your chance to delve into their minds!

Watch this episode as I'm sharing with you what my most successful clients are doing to increase engagement, boost their leads, and attract paying clients. 

More details about the SHINE MEMBERSHIP HERE.

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3 Simple Stylish Ways to Get Ready for the Camera w/ Gianna Tassanelli

Uncategorized Oct 25, 2022
 

Is your personal style stopping you from showing up on video?

I get it, and I've been there.

I used to think: "I can't go on video looking like THIS."

and: "What's the point of getting all dazzled up for a few minutes?"

You definitely don't need to get "dazzled."

But you CAN quickly give off a "WOW" factor that makes you magnetic and compels your audience to come back and connect with you.

Watch the replay of this episode with me and my friend and Personal Brand, Image & Style Coach, Ginna Tassanelli from Stylishly Branding, as she shares simple ways to create that WOW factor for video.

You'll be hitting that record button more often!

 

More details about the Viral Video Intensive Program HERE.

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Turn 1 Video into 20+ Pieces of Content

Uncategorized Oct 15, 2022
 

What Is Repurposing Content?

Repurposing content (also known as “content recycling”) is the practice of reusing all or elements of existing content in order to expand that content’s reach.

Repurposed content is typically transformed into a new format.

Why repurpose your content?

  • saves you time and headache and overwhelm.
  • it reinforces your message.

There are so many reasons to save you time and overwhelm in coming up with content and to get you out there so much more.

It is such a waste to create content and not repurpose it because not everyone sees our content and we typically think if we write something and we post it, that it is now done and we've put it out there, but it is not enough to post something once and be done with it.

 

Watch the full tutorial - an interview with the founder of my fave repurposing and distribution platform - so you can also save time and energy repurposing.

Get a free trial and 20% off:

Repurpose.io

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My Go-To Equipment for making Videos

Uncategorized Apr 01, 2022

You want to make social media videos but feel confused.

It's not easy to make videos if you don't have the proper tools. But you are likely under the false assumption that you need a lot of technical supplies.

The great news? You don't!

Camera? Lighting? Microphone? Props? It can be so overwhelming!

I make this SUPER SIMPLE for you.

Watch this episode to learn what equipment you should have to easily make your videos - OR simply see my list below.

I share all of my tools and tell you what you absolutely need right now (it's likely a lot less than you think), and what you can forget about. 

 MY LIST:

  • a phone
  • a phone stand
  • a ring light

SERIOUSLY! That's all I use. And most of the time, I am only using my phone. Nothing else.

You already have what you need to create short-form videos that go viral.

 

Experts & Content Creators: Join us every Friday for creative ways to show up and SHINE with video. Want text reminders? Subscribe here: https://nika.live/text

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How To Maximize Video Watch Time

Uncategorized Mar 21, 2022

It's no secret that the more time people spend watching your videos, the better it is for your business.

AND DID YOU KNOW? The longer people watch your videos, the more the platform shows your videos to more people?

That means more views!

Sounds like a win / win to me!

But with so much competition and noise out there, how do we get people to stop and watch? ‍

It can be really frustrating when you put all that work into a video and it doesn't get the views you want. You start to wonder if it's even worth it.‍

By following these simple tips, you can make sure that viewers stick around until the end of your video… and beyond.

1) Use the Naked Bald Woman (NBW) method

2) Walk your viewers through a story - and finish your video at the climax (don't add more content)

3) Encourage comments (this makes viewers stay on longer)

4) Start with a hook that tells people what they can expect if they stay on

5) Make your content relatable 

More details about the Viral Video...

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3 hacks for making your videos more viral

Uncategorized Mar 07, 2022

Most videos get very little reach. Unfortunately we can't simply record a valuable video and expect people will want to watch it.

But sometimes it takes just a simple tweak to turn a so-so video into a crazy-exciting, fun video that goes viral.

Don't miss these 3 simple hacks to make your video get more views.

They are so simple, but they make a GIANT difference! 

  1. Eliminate pauses (especially at the beginning!)
  2. Break up your video into shorter segments and add movement.
  3. Make the video even shorter by eliminating anything that doesn't add to the value.

Want to create viral videos that reach YOUR target audience? Join the Viral Video Intensive. Beta pricing is still available this week.

***

Hi! I'm Nika Stewart. I help experts and creators get the recognition they deserve with online video - without tech confusion and overwhelm. I do this with my signature SHINE Model, through a monthly membership, one-on-one coaching, and done-for-you services.

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Camera Charisma: How to be comfortable, confident, and charismatic on camera

Uncategorized Mar 07, 2022

You are a superstar. But when you get on camera, your true personality doesn't shine through like it does in real life.

It's frustrating to be told that you should be doing video marketing, but then not be proud of the videos you create.

I share 8 techniques that will help make sure your true personality shines through on camera and allow people to fall in love with who YOU truly are!

Watch the video to get the most detail, or read the ideas below

How to be more comfortable, confident, and charismatic on camera:

  1. Show up more. If you want to get MORE comfortable, you have it do it when you feel uncomfortable.
  2. Before you go on camera, record yourself telling a story - just for yourself.
  3. Talk to a specific person. See them. Think of them.
  4. Expand into mistakes.
  5. Pause to think, and look up.
  6. Change your voice, your body language.
  7. Tell stories
  8. Stop trying to look perfect. Share your flaws. Admit your vulnerability.

***
Ready to shine? Join the Shine Squad now! 

Unlock expert...

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How To Break All The Rules Of Video Marketing And Still Gain Viral Fame

Uncategorized Mar 07, 2022

You want to make videos. You want them to reach a lot of people. But you don't want to look like an idiot.

Most people think that in order to make a great video, they have to be funny, or dance, or do something outrageous. So they avoid trying short-form content.

But it's not true! You can get loads of views and engagement by sticking to your own brand... by being YOU.

In this week's episode, I shared how you can break all the video marketing rules and still go viral with interesting, engaging, PROFESSIONAL videos that you are proud of. 

Yes, you can create popular videos - without having to sacrifice your dignity. (I'll share real examples!)

If you are ready to dive deep and make videos that GET YOU NOTICED, take a look at the Viral Video Intensive.

 

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How to create entertaining videos even if you are not a performer

Uncategorized Jan 17, 2022

You want to create fun, engaging videos for your business, but you're not a performer.

Don't worry - there are ways that you can make very entertaining videos, and you don't even have to speak on camera!

If you're looking for some inspiration, join me as I share some easy ideas for creating videos that don't include performing or being wildly outgoing in any way!

Watch, or enjoy the recapped notes below

 

1. Use still photos!

Did you know that Instagram and TikTok allow you to create a montage of images? You can use photos or screenshots from your website, social media accounts, or even products that you sell. This is a great way to give people a sneak peak into your business, and it's a fun way to show off what you do.

Upload a few photos to Instagram, change the length of each, and then add text and music.

OR - simply choose a TikTok template. It tells you how many photos to include, and it created the video for you - with transitions and music. So easy!

...

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How To Turn a Video Viewer Into A Paying Client

Uncategorized Jan 07, 2022

You're making videos to get clients. But you're not getting any.

So should you give up?

Not if you want to grow and get the recognition you deserve!

It's not that video doesn't work. It's that you're ignoring a few simple things that bridge the gap between viewer and paying client.

Viewer - - -> Paying Client!

If you’re ready to play big, take a listen or read the notes below to learn what to do to turn video viewers into paying clients.

First - change your mindset. Video is not a sales tool. It is a MARKETING tool. Which means it goes at the TOP of your funnel.

If you want to turn viewers into paying clients, you must get them into your funnel. In order to do that, you must encourage engagement (likes and comments), and then you must follow up with each person.

How do you follow up? Be human. Reach out. Start a conversation. Share their content. Give them value.

In order to turn a viewer into a client, you need to do the work to allow them to get to know you, fall in...

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